Last Updated: Oct 13, 2025

What Are Cookies?

Cookies are small text files that are stored on your device when you visit our website. They help us provide you with a better experience by remembering your preferences and understanding how you use our service.

How We Use Cookies

Master Consultancy uses cookies to enhance your experience on our URL shortener platform. We use cookies for the following purposes:

Essential Cookies

These cookies are necessary for our website to function properly. They enable basic functions like page navigation, access to secure areas, and remembering your login status. The website cannot function properly without these cookies.Examples:

• Session cookies to keep you logged in
• Security cookies to protect against fraud
• Load balancing cookies to ensure website performance

Analytics Cookies

We use analytics cookies to understand how visitors interact with our website. This helps us improve our service and provide better user experience.Examples:

• Google Analytics cookies to track page views and user behavior
• Performance monitoring cookies
• Error tracking cookies

Functional Cookies

These cookies enable enhanced functionality and personalization, such as remembering your preferences and settings.Examples:

• Language preference cookies
• Theme selection cookies
• Custom domain preferences
• Dashboard layout preferences

Marketing and Advertising Cookies

We may use cookies to deliver relevant advertisements and measure the effectiveness of our marketing campaigns.Examples:

• Ad targeting cookies
• Conversion tracking cookies
• Social media integration cookies

Third-Party Cookies

We work with trusted third-party services that may set their own cookies:

Google Analytics

We use Google Analytics to understand how our website is used. Google Analytics uses cookies to collect information about your use of our website.

Payment Processors

When you make payments through our platform, our payment processors (PayPal, Paddle) may set cookies to process transactions securely.

Content Delivery Networks

We use CDNs to deliver content faster, which may set cookies for performance optimization.

Cookie Categories and Purposes

Managing Your Cookie Preferences

You can control and manage cookies in several ways:

Browser Settings

Most web browsers allow you to control cookies through their settings. You can:

• Block all cookies
• Block third-party cookies
• Delete existing cookies
• Set preferences for specific websites

Our Cookie Consent Tool

When you first visit our website, you'll see a cookie consent banner where you can:

• Accept all cookies
• Reject non-essential cookies
• Customize your cookie preferences
• Change your preferences at any time

Opt-Out Options

You can opt out of specific cookie categories:

• Analytics: Disable Google Analytics tracking
• Marketing: Opt out of targeted advertising
• Functional: Disable preference cookies (may affect user experience)

Impact of Disabling Cookies

If you choose to disable cookies, some features of our website may not work properly:

• You may need to log in repeatedly
• Your preferences won't be saved
• Some features may be unavailable
• Website performance may be affected

Data Protection and Privacy

We are committed to protecting your privacy. Our use of cookies is governed by our Privacy Policy and applicable data protection laws. We:

• Only use cookies for legitimate business purposes
• Implement appropriate security measures
• Provide transparency about our cookie usage
• Respect your privacy choices

Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the updated policy on our website.

Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

• Website: https://masterconsultancy.io/contact
• Address: 124-128 City Road, London, United Kingdom EC1V 2NX

Legal Basis for Cookie Usage

We process cookies based on:

• Consent: For non-essential cookies, we obtain your explicit consent
• Legitimate Interest: For essential cookies necessary for website functionality
• Contract Performance: For cookies required to provide our services

Your Rights

Under applicable data protection laws, you have the right to:

• Access information about cookies we use
• Withdraw consent for non-essential cookies
• Request deletion of cookie data
• Object to processing based on legitimate interests
• Data portability (where applicable)

International Transfers

Some of our third-party service providers may be located outside your country. We ensure appropriate safeguards are in place for any international transfers of data.

Children's Privacy

Our service is not directed to children under 13. We do not knowingly collect personal information from children under 13 through cookies or other means.

Compliance

This Cookie Policy complies with:

• General Data Protection Regulation (GDPR)
• California Consumer Privacy Act (CCPA)
• ePrivacy Directive
• Other applicable privacy laws